Eight years running—Salesforce lands in the Leader quadrant in the Gartner Magic Quadrant for Sales Force Automation. Hard-earned and well deserved, eight years is a long time to hold a lead, especially in the face of worthy competition.

For those not familiar with this report, it is perhaps the penultimate assessment tool that IT organizations use to short-list vendors for SFA purchase decisions. Gartner analysts evaluate each vendor’s ability to automate sales activities, processes, and administration for B2B sales professionals, then reports based on their ability to execute, and their completeness of vision.

Ability to execute includes areas such as corporate viability, product capabilities, and sales and marketing execution. The completeness of vision weighting is based on a vendor’s understanding of the market, product innovation, sales and marketing strategy, and industry strategy.

Innovation = Independence

Our customers tell us we win on innovation—helping sales teams close every deal, every day.

Today, the most successful sales reps are on the go, and Salesforce turns any mobile device into a portable sales office. Reps can log calls, respond to leads, work opportunities, and check dashboards—anywhere, anytime. We make it happen with three releases per year—more than anyone else in the business. Customers can access more than 2,200 apps on the AppExchange Marketplace. And the Salesforce1 Mobile App lets everyone sell, service, and market faster.

Keep in mind that this report is an objective evaluation of a number of quality SFA providers. And Gartner is not endorsing or recommending one over another. With that said, I turn your attention to our customers, many of whom are willing to speak to their experiences with our company and products. Truth be told, they’re really the reason for our position in the Gartner Magic Quadrant.

And they're why we’ve been a leader for eight years in a row.

To read the complete, complimentary Gartner Magic Quadrant for Sales Force Automation, download the report below.