This year at Dreamforce, we announced the launch of our Sales Surfboard Awards program. These awards recognized 18 customers — the ones with the most eye-popping stories of innovation and sales success in Sales Cloud, Data.com or Work.com to accelerate performance. Salesforce received over 120+ nominations, so the judges had a tough time selecting the winners to join us at Dreamforce 2013. Here's a snapshot of the Data.com award winners.
Standard Register needed to identify new buyers, deploy a more consistent sales process, and create a true 360 degree view of the customer. Five months after launching Data.com, Standard Register doubled the number of contacts and gained improved visibility to achieve their business goals.
T-Mobile was expanding into new segments, so sales needed more (and more accurate) business contacts. Within the first year, 60% of their reps reported closing deals with Data.com and, in recent quarters, discovered that opportunities sourced from Data.com averaged more revenue than those not sourced from Data.com.
Data quality is Bombardier’s number one goal. If your technology is there, but you don’t have the right data – you’ll fail. Salesforce and Data.com provide visibility into their customers, which allows them to react better than before.
Tableau was experiencing rapid growth, complete customer visibility and demand generation. Sales was spending significant time researching customers, since records lacked firmographic details. Salesforce helps them better align with territory planning, targeted accounts, contacts and marketing campaigns with a global view of hierarchies, pipeline, support cases and more.
See the complete list of winners and learn more about the Sales Surfboard Awards: Salesforce Honors 18 Award-Winning Customers. Learn more about growing faster with the right data with the free ebook below.