You’ve seen the all-star lineup; you understand the value of Dreamforce.  But how do you convince your boss to let you OOO for the better part of a week? Especially if your boss is more interested in cutting costs than in letting you loose for four days in San Francisco. How will she know you didn’t spend the week wine tasting in Napa?

1. High ROI

If nothing else, you can show her how attending Dreamforce can help you maximize your Salesforce ROI. An astounding 96% of attendees surveyed said their business improvements outweighed the cost of going to Dreamforce. Attendees reported gains across key business metrics for sales, service and support, collaboration and IT, including:

• 26% average increase in sales revenue
• 33% average increase in customer service agent productivity
• 31% average improvement in employee productivity
• 33% average decrease in IT cost

2. Inspiring Keynotes

Not everyone works for a company with visionary executives and managers. That’s why we’ve lined up the top global business leaders like Sir Richard Branson, Founder, Virgin Group and Jeff Immelt, CEO of GE, and influential thinkers like Gen. Colin Powell.  Our goal: filling your brain with ideas for how to elevate your own projects. Watch last year’s keynote to feel the power of Dreamforce.

3. Learning, Learning, Learning

The entire salesforce.com community will be there to learn and share best practices through 650+ expert-led sessions, hands-on training, partner solutions in the Cloud Expo and a lot more. Based on attendee feedback, we’ve designed new product keynotes filled with customer success stories to give you more insight and more details on the products that matter to your business. This is your opportunity to pick up solutions and best practices and apply them to your projects after Dreamforce.  

4. Networking with Kindred Spirits

When you attend Dreamforce, you will be energized by the experience of networking with hundreds of people just like you. Whatever your role, company size or industry, the community is ready to share their knowledge, skills or a Dreamforce lunch with you. See some of our favorite Dreamforce photos on Facebook.

5. Motivating Experience

It may sound corny, but we all need encouragement and motivation every now and then. The energy of Dreamforce – why some of us call it a movement, not just an event – has to be experienced. This year, attendees will spend a half day with peak performance strategist Tony Robbins.

We want to see you there, so we’ve crafted a letter you can download, personalize, and send to your boss to justify your trip.  It’s that easy.  Hey – why not bring your whole team? There’s something for everyone in your company. Plus, if you register before July 31, you’ll save $300. Your boss will thank you.