Aug 18, 2011 By Katy Dormer

The Role of Chatter in “A History of Dreamforce” Infographic

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This post comes to us from Joe Chernov, vice president of content marketing for Eloqua, a marketing automation SaaS company. Joe also co-chairs the Word of Mouth Marketing Association’s member ethics panel. One of the industry’s most award-winning content marketers, Joe is responsible for the creation of all of Eloqua’s market-facing content and the distribution of that material throughout the social Web.

Although one person in your organization might be accountable for socializing your company’s content, everyone in the company is responsible for it.

After collaborating with salesforce.com’s social media, PR, and events teams, Eloqua and our partner JESS3 recently published an infographic dubbed “A History of Dreamforce.” The graphic visualizes nine years of the industry’s leading cloud computing event and contains data available nowhere else on the Web, like year-over-year growth in attendees, exhibitors, and even customers.