Anuradha is the India Lead for Industry GTM Strategy and Advisory for Retail & Consumer Goods at Salesforce. Her experience as a Senior Engagement Manager at McKinsey & Co. entailed leading multicultural teams and advising CXOs on growth strategy, go-to-market, and commercial excellence programs across APAC and EMEA. Passionate about brand-building, consumer behaviour, insights, and story-telling, she is focused on helping companies keep customers at the heart of decision-making.
Social commerce is revolutionising India’s ecommerce industry. Discover what’s driving this trend and how your brand can use it to boost sales....
Read More
Find out what Indian retail consumers want, how that will impact your retail business, and where to focus your investments--all on the Salesforce blog....
Read More
