Artificial intelligence has become a part of our daily lives. In order to keep up with connected, informed, and demanding customers, companies have to use powerful technology the right way to anticipate, assist, and attract them....
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It is no small feat to save the world. To do so, though, requires business acumen, discipline, and social-media savvy. Follow these recommendations and over time you’ll see an increase in productivity and impact.
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You can help your business thrive by investing more time, resources, and support in your customer service team. Empower your reps and then watch how they delight your customers and grow your bottom line.
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The dramatic impact of technology on Canada’s small businesses over the past few years makes it difficult to predict what the landscape will look like in the future, but recent data makes one thing absolutely clear: female entrepreneurs will be making their mark. ...
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Canada’s second largest national newspaper, the National Post, published a full-page story profiling Salesforce’s growth in Canada with the headline “Tech giant Salesforce is getting cosy with Canada”.
The piece features interviews with Salesforce's Co-CEO Keith Block and EVP of Corporate Relations...
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No company can change the way their marketing, sales, customer service, and other departments operate overnight, but your leadership can make the decision to adopt a customer-centric mindset....
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In this latest post in our series celebrating Small Business Month across Canada, we spoke with LevelJump Founder and CEO David Bloom to learn more about the company’s growth, and his lessons learned. ...
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All 5 of these books have something to say about what it means to act as a marketer in 2018, and maybe even about what that role might look like tomorrow.
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It’s been named one of Canada’s fastest-growing firms and it was recently acquired by net2phone, but there’s one bit of news about Versature that might be even more impressive to other small and medium-sized businesses: a customer retention rate of 102%.
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