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The 2024 Retail Holiday Planning Guide

The 2022 Holiday Planning Guide

Inflation, supply problems, and labour shortages can’t keep you down. Find out how to deliver holiday happiness and revenue all year round.

State of the Connected Customer

Discover the trends shaping the future of customer engagement in our latest report.

Salesforce Solves Series

Learn how Salesforce can help businesses of any size and industry solve today’s biggest challenges.

November 2, 2016 By Fan Bi

Here’s How to Attract Stellar Salespeople—and Keep Them

Use these tips to excel at hiring sales talent and position yourself as a brand that the best performers want to work for.... Read More

Sales

November 1, 2016 By Salesforce Canada

How Artificial Intelligence Will Boost Customer Service

The journey to AI in customer service should be thought through now so that SMBs get the most out of what the technology has to offer and ensure it brings value to its customers right away. ... Read More

Customer Service

October 31, 2016 By Danny Wong

How a Simple Change in Sales Language Affects Your Bottom Line

Words carry weight. Choose the right words for your pitch to make sales that have customers feeling great about their purchase.... Read More

Sales

October 27, 2016 By Salesforce Canada

How to Start Your Own Business When You Think You Can’t Afford To

Perhaps the most intimidating part of starting a business is the financial aspect. Raising money before you have paying customers (or enough customers to turn a profit) can be a time-consuming, stressful process. Thankfully, entrepreneurs have a few funding options. The first is to work with an... Read More

Small Business

October 26, 2016 By Salesforce Canada

3 Ways to Prepare for the Future of Artificial Intelligence in Marketing

“Let’s see how this does” is not a phrase you’d associate with a sophisticated strategy, but it’s something that probably runs through a lot of marketer’s minds when they’re planning campaigns today. Whether it’s advertising online, rolling out email blasts, or promoting products and services via... Read More

Marketing

October 25, 2016 By Danny Wong

Select Your Sales Metrics: Which Ones Are Most Important for Your Team?

It’s almost impossible to overstate the importance of sales performance metrics for any B2B organization. For everyone from run-of-the-mill office supply salespeople to the highest tech Software as a Service (SaaS) organizations, regularly tracking a comprehensive set of KPIs and using the results... Read More

Sales

October 24, 2016 By Salesforce Canada

AI in the Sales Department: An FAQ List

If all you know about artificial intelligence (AI) comes from watching movies, the future of the sales department may look pretty frightening. Whether it’s the maniacal robot HAL from 2001: A Space Odyssey to more recent films like Ex Machina, AI tends to power robotic or Android-like characters... Read More

Sales

October 20, 2016 By Fan Bi

Dear Startups: What to Do When Sales Trump Product Development

Tech entrepreneurs are often defined by their seemingly limitless sense of vision and capacity for ingenuity. They cultivate reputations as fearless pioneers who transform an industry with a single idea. These are certainly laudable qualities, and they have led to the creation of innovative... Read More

Sales