Buyers are growing more sophisticated each day. That level of sophistication, buoyed by access to more information than ever, is dragging most sales cycles out longer and longer. The average buyer is also engaging with sales reps much later in the sales cycle than before, armed with more information and questions they need answered.
This can be a big challenge for many salespeople. It effects the accuracy with which you can forecast your quarters, putting most close dates in the uncomfortable gray area of a tentative close. This fuzzy forecasting also means you are more likely to miss your number if your forecast was off.
So how can you avoid these headaches and accelerate your sales cycle? We've created an infographic highlighting the four things every rep must do to accelerate their sales cycle. Take a look at the infographic below:
Download this free e-book for other great ideas on how you can encourage and manage growth at your business.
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