Looking at the sales game today, there are two (admittedly oversimplified) demands placed on sales reps that weren't there just a few short years ago:

1. The need to deliver a more personalized sales experience, powered by data, and focused on delivering value.

2. The expectation that a sales rep should be amazingly, head-spinningly responsive.

Consumers expect more from their sales experience, and oftentimes, the salesperson that uses the information they have on a prospect to deliver a tailored approach, at just the right time, will walk away with the deal.

With these new expectations, companies are racing to put the right information in the hands of their sales force in a way that allows them to be ultra-responsive.

What many companies are missing however, is that most sales reps are already carrying the necessary technology with them 98% of the day: their smartphones. It's kind of like scrambling around the house looking for your glasses when they are already on your face. Allowing your sales team to put the tools they need to close a deal on that same device can be a serious upgrade to their selling abilities.

Some mobile sales teams are already seeing success. A recent study by Innoppl Technologies found that 65% of salespeople who work at companies that have adopted a mobile CRM have achieved their sales quotas as opposed to only 22% of reps from companies that have not yet adopted a mobile CRM. 

So what else can mobile help your team accomplish? We've created a SlideShare and a brand new e-book to answer that exact question. You can view the SlideShare below and download your free copy of the e-book for even more information.

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