We sat down with Italy’s biggest cosmetics brand KIKO MILANO’s Global Customer Engagement Director, Michele Ross, to discuss perfecting customer journeys and the current state of marketing. The beauty powerhouse was founded in the late 1990s offering high-quality makeup, body and face treatments across the Europe, the US, Asia and Hong Kong.
In our latest webinar, Ross explains how KIKO MILANO is operating in the new commercial landscape. She reveals how marketers can successfully navigate the challenges of the ‘New Normal’ and emerge stronger than ever. You can watch the full conversation here.
Discover more insights about how KIKO MILANO is winning over customers and how marketers can thrive in the emerging landscape in the full webinar with Global Customer Engagement Director Michele Ross and the Salesforce's EMEA Product Marketing team Marina Zennaro, Micol Martoro and George Alecou Valerkou.
To read more about how marketers are adapting to the current moment, download Salesforce’s Sixth State of Marketing Report.