Feature

Jul 27, 2022 By Salesforce India

What is Heroku? Build Great Apps With the Best Developer Experience

Discover how Heroku helps your development team create engaging, scalable, and secure apps, with clicks not code. Read our blog to learn more.... Read More

Marketing Automation, Salesforce 101 Academy

7 Tips from BPCL’s Rahul Tandon for Successful Digital Transformation

Jul 19, 2022 By Rahul Tandon

7 Tips from BPCL for Successful Digital Transformation

Key learnings from a BPCL-Salesforce digital transformation project to provide a personalised customer experience: choose an out-of-the-box solution, and ensure organisation-wide involvement.... Read More

Trailblazer Story, Marketing Automation

Jul 12, 2022 By Himanshu Rajpal

4 Technology Myths that are Holding Wealth Management Companies Back

Many wealth management companies miss out on the benefits of going digital due to long-held myths about technology. Discover what those myths are and why they’re outdated.... Read More

Marketing Automation

Jul 07, 2022 By Salesforce India

What is Salesforce Marketing Cloud Account Engagement (formerly Pardot)?

Salesforce Pardot is a B2B marketing automation solution that empowers businesses to sell more effectively and build long-term customer relationships. Read our blog for more.... Read More

Marketing Automation, Salesforce 101 Academy

Jun 30, 2022 By Salesforce India

What is a Sales Funnel? Stages, and How to Build a Sales Funnel

Get to know what is a sales funnel, stages of sales funnel and how it boost brand's marketing and sales efforts. Get insights from sales funnel examples to build your product/service marketing funnel.... Read More

Marketing Automation

Jun 28, 2022 By Salesforce India

Lead Scoring and Grading for Sales Wins with Pardot

Wouldn’t it be great if you knew which leads you have a greater chance of converting? Read about Pardot lead scoring and grading to know how this can be done.... Read More

Marketing Automation

Jun 03, 2022 By Salesforce India

Sustainable Business Practices for Your Environmentally Responsible Business

Businesses must prioritise carbon accounting to achieve net-zero emissions. Read our blog to discover sustainable practices to adhere to the IBC frameworks and achieve carbon neutrality. ... Read More

Marketing Automation

Jun 02, 2022 By Pratyush Prakash

Why the Next Era in Pharmaceuticals Will Be About Patient-Centric Innovation

Discover how better relationships with patients and healthcare providers can help pharma companies accelerate innovation in a post-COVID-19 world.... Read More

Marketing Automation

Jun 01, 2022 By Himanshu Rajpal

The 7 Biggest Trends Shaping Wealth Management in India

In the past few years, Wealth management in India has witnessed a paradigm shift. Learn how the Indian investor is evolving, what the future holds for wealth managers.... Read More

Marketing Automation