Kimbe MacMaster

Kimbe is a Content Marketing Manager at Vidyard. She loves all aspects of content marketing and has a special place in her heart for using video to drive real business results. She also adores fluffy Chow Chows and coaching girls fastball!

August 27, 2015 By Kimbe MacMaster

Beyond Brand Awareness: Using Video for Lead Generation and Qualification

Many marketers see a huge opportunity in using video for brand awareness—Especially for those who have massive marketing budgets and a team to create ‘viral sensations.’... Read More

Marketing