Though the past couple of years have been challenging for small and medium businesses (SMBs), some companies used the pandemic as an opportunity to implement new changes. They have made enormous strides in revenue, productivity, and employee and customer satisfaction. SMBs, in India and worldwide, expect the changes they made in the past year to be permanent.
Salesforce published its Fifth Edition of the Small and Medium Business Trends report, showcasing insights from 2500+ SMB leaders across the world, around 150 of whom are from India. This infographic captures four major trends in the Indian SMB sector as outlined in the report.
The pandemic has been a lesson on how SMBs can reinvent themselves to meet evolving customer expectations. Indian SMBs are learning to increasingly lean on technology to push through tough times and keep customers happy. Download the latest Small and Medium Business Trends report for more details on the impact of the COVID-19 pandemic on SMBs and what they have done to survive and thrive.
