1. Personalisation in email
0.001 seconds – how long it takes Salesforce Genie Customer Data Cloud to update your customer data.
Email makes up 84% of all marketing messages sent.
The number of outbound emails increased by 15% in the last year.
2. Engage customers with video storytelling
Video marketing has grown 8% over the past year.
Pre-produced video has grown in popularity by 10%.
Livestream video has grown by 21%.
3. Venture into new digital marketing tactics with virtual products and VR/AR
According to IDC, by 2026 spending on VR/AR technology is projected to grow by 40.1%.
51% of organisations have a Web3 strategy.
The top elements in a Web3 strategy are:
Grow your business by wowing your customers
Customer 360 users reported a 32% increase in customer satisfaction, and a 30% increase in customer retention.
98% of Salesforce customers meet or exceed their goals with Customer 360.